DCE|| Cygnus || Kolkata (N)
Job Description
Role Objective: Achieve and exceed sales targets in the assigned territory by executing sales initiatives and plans, ensuring business growth and customer retention
KEY RESPONSIBILITIES
Sales Management
Analyse sales data across products, services, and customers using available dashboards
Leverage digital tools and collaborate with the Regional Business Manager to integrate insights into sales planning
Create and regularly update standard visit list of relevant health care professionals and potential chemists, monthly tour and plan and coverage plan
Interact with health care professionals and patient education as per approved frequency and execute effective delivery of communication and messages to the clinic
Achieve and exceed assigned targets and undertake corrective actions to bridge any gaps
Follow up with health care professionals and chemists consistently after Continuous Medical Educations and conferences
Ensure retention of health care professionals and conversion of non-core health care professionals to core health care professionals
Monitor the effectiveness of marketing campaigns by tracking sales data
Support line managers with relevant information in joint calls and review meetings
Submit reports and adhere to the compliance requirement
Conduct delivery and demonstration of insulin devices
Participate in cycle meetings, national diabetes educator programs, and skill development programs
Supply Chain Management
Conduct retail chemist prescription audit and update necessary records
Coordinate with stockists to maintain optimal inventory levels and manage near-expiry product liquidation efficiently
Ensure availability of cold chain supply chain and escalate deviations (if any) in a timely manner when required
People and Culture
Demonstrate Credo values to build trust and credibility with healthcare professionals
Participate in Learning and Development programmes
STAKEHOLDER INTERACTION
Type of Interaction: Internal
Interaction with: Regional Business Manager, Sales Manager, Product management team, Medical department
Nature of Interaction: Routine communication in connection with specified tasks and handling escalations from accounts. Communication requiring some level of diplomacy, coordination and synergy
Type of Interaction: External
Interaction with: Healthcare Professionals / Diabetes Educators /CFA / Stockist /Pen Centre/ Chemists
Nature of Interaction: Detailed technical explanation of products to external customers, influencing the customer
JOB REQUIREMENTS
Professional Experience and Relevant Skills
Minimum of 1 year of experience in Diabetes Care and preferrable to have 2 years of experience
Possess relevant functional and process knowledge, regulatory aspects and updated knowledge of advancements in their area of work. Must demonstrate strong interpersonal skills, empathy, be driven and self-motivated. Digital fluency and proficiency in using relevant tools is essential, along with a basic understanding of sales and marketing principles
Academic Qualifications & Certifications
Educational Qualification: Bachelor of Science (BSc) Graduate
Functional Competency
Empathy
Customer Orientation
Achievement Orientation
Planning & Execution
Effective Communication
Exhibits Grit
Collaboration
Adaptability
Integrity and Process Compliance