Territory Sales Manager
Job Description
JOB DESCRIPTION
Role Territory Sales Manager
Title/Designation Junior Officer
FunctionDomestic Sales
Department Consumer Products Division - Nutrifix
Reporting to Area Sales Manager
Job Grade/Level L2 (C)
Direct ReporteesNA
Indirect Reportees NA
Role Objective Achieve and exceed sales targets in the assigned territory by effectively implementing sales strategies
KEY RESPONSIBILITIES
Sales Management
- ? Implement go-to-market sales strategy for the territory
- ? Achieve and exceed assigned targets and implement a plan of action to bridge any gaps
- ? Conduct regular customer visits to proactively identify and address queries to ensure customer satisfaction
- ? Follow the sales team charter outlining the processes, governance, and structure for achieving sales across different channels
- ? Ensure optimal merchandising and strategic product placement in retail stores
- ? Implement promotional and marketing activities and campaigns to boost product visibility and sales
- ? Assist in new product launches to ensure their success, from availability phase to the promotional phase
- ? Maintain accurate records of sales activities, customer interactions, and market data
- ? Communicate regular sales reports, forecasts, and market analytics to senior management
- ? Assist in market research to understand customer needs and market trends for the territory
Channel Management
- ? Develop and implement a territory coverage plan in consultation with the Area Sales Manager
- ? Achieve sales across assigned channels, including General Trade, Modern Trade, E-commerce and Expert Sales
- ? Organise in regular meetings with key accounts, distributors, and channel partners as part of governance
- ? Ensure optimal placement of products across channels and implement successful sell-out of new products
- ? Monitor the stock levels and ensure availability of supply to distributors/ retailers/ all channel partners
- ? Maintain channel hygiene while implementing sales plans
- ? Foster strong relationships with key accounts, distributors, and channel partners
People and Culture
- ? Adhere to and ensure Credo values are demonstrated
- ? Attend mandatory training as published by the L&D team
- ? Set timely goals in alignment with KRA/KPI guidelines and achieve the agreed-upon targets
STAKEHOLDER INTERACTION
Type of Interaction: Internal
Interaction with:Territory Sales Manager, Area Sales Manager, Zonal Sales Manager, Sales Manager
Nature of Interaction: Effective communication in connection with instructions, requests or normal work tasks,motivating the team, handling escalations
Type of Interaction: External
Interaction with: Customers /CFAs / Stockist / Chemists /Channel Partners
Nature of Interaction: Basic explanation of products or services to customers or clients and communication around escalated or difficult queries with customers or clients
JOB REQUIREMENTS
Professional Experience and Relevant Skills
- ? Minimum of 5-8 years of overall experience, with 3 years in the nutraceutical industry or equivalent
- ? Proven ability to develop and execute sales plans, build strong client relationships, good communication skills, and awareness of regulatory aspects
Academic Qualifications & Certifications
- ? Educational Qualification: Bachelor’s Degree in Business, Marketing or a related field
Behavioural Competency (Proficiency Levels from 1 – 5, with 1 being the lowest and 5 being the highest)
Achievement Orientation(3)
Problem Solving and Decision Making (2)
Integrity and Process Compliance (3)
Effective Communication (3)
Customer Orientation (3)
Collaboration (3)
Planning and Execution (3)